Digital experience audit

What’s your website experience really costing you?

Friction in your website costs clicks, conversions, and trust. Diagnose your digital journey and align it with your business outcomes to drive real results.

From friction to growth

See where your digital experience falls short and what to do about it.

See where users drop off

Discover what’s causing visitors to leave, and uncover the hidden experience patterns that slow engagement and decision-making.

Identify conversion gaps

Spot missed moments and usability issues that stop users from completing key actions, from slow forms to buried CTAs.

Show your brand with confidence

Ensure your digital presence reflects your brand clearly and consistently, through language, visuals, and trust signals.

Get actionable recommendations

Receive a clear, prioritised plan, grounded in insight and designed to deliver measurable results.

The friction effect

The hidden cost of 
customer friction

Every moment of user friction costs you clicks, conversions, and customers.

  • Users drop off silently
  • Broken flows frustrate and confuse
  • Paid traffic lands on pages that don’t perform
  • Teams fix symptoms, not causes
  • There’s no clarity on what to fix, or why

88%

of users won’t return after a bad experience
[Think with Google]

70%

of users abandon purchases because of poor user experience
[Baymard Institute]

94%

of first impressions are design related
[Forbes]

Trusted by global businesses

Helping drive digital impact

What we look at

Your experience under the lens

We assess the moments that shape user behaviour and highlight where experience improvements will drive the greatest impact.

Audience journey
Audience journey

Evaluates how effectively your site speaks to your target audience, from first impression to conversion, helping you attract and convert the right people faster.

Navigation and structure
Navigation and structure

Diagnoses how easily users navigate your site and where structure might cause confusion or missed clicks.

Conversion flow
Conversion flow

Analyzes the journey from curiosity to action, uncovering points of friction in CTAs or forms that slow or stop conversion.

Mobile experience
Mobile experience

Examines the mobile experience to ensure speed, clarity, and ease where users encounter your brand first.

Accessibility
Accessibility

Identifies how inclusive and usable your experience is, helping you stay compliant, build trust, and avoid missed engagement.

Messaging and content
Messaging and content

Reviews how clearly and persuasively your content communicates your value and supports user understanding.

Performance and speed
Performance and speed

Pinpoints where slow load times or technical issues disrupt the user experience, impacting engagement and conversion.

Interactions
Interactions

Assess how intuitive, seamless, and satisfying your site feels to use, from clicks and scrolls to those small moments of delight.

Brand alignment
Brand alignment

Evaluates consistency across tone, messaging, and design, revealing disconnects that could confuse users or weaken your brand perception.

Audit outcomes

Make every click count

Our audit identifies key experience gaps and delivers a focused plan to align user needs with your business goals.

A hand holding a glowing white orb against a dark background, casting concentric rings of purple light onto the wall.
Your experience, seamless and intuitive

Users move effortlessly through your site, finding key content faster, staying engaged longer, and taking action with fewer barriers.

A pastel-coloured arched doorway rising above pink clouds, revealing a surreal landscape of mountains and glowing skies beyond.
Conversion flows, optimized for results

Forms, funnels, and CTAs work harder, reducing drop-offs, increasing sign-ups, and driving more valuable actions with less resistance.

Woman wearing glasses sitting on a sofa and working on a laptop in a softly lit room with plants in the background.
Know what to improve, and why

Gain the clarity to make confident experience and content decisions grounded in real insight, not assumptions.

Talk to us about your 
digital experience

Proven impact for growth-focused teams. Share a few details, and we’ll help you explore how the audit can strengthen your performance and results.

  • 400% uplift in conversion rates comes from a better user experience
  • 83% of consumers want a seamless journey across all devices
  • $1 invested in UX results in a return
of $100

Your questions, answered

It’s a comprehensive review of your website’s user experience, analysing how effectively it engages users, drives conversions, reflects your brand, and supports your business goals.

Even the best websites can underperform when hidden friction slows users down. Our audit reveals where drop-offs happen, where trust breaks down, and what to change to increase conversions.

We evaluate key areas such as navigation, content clarity, mobile usability, conversion flows, brand consistency, speed, and accessibility, all through the lens of your users’ goals.

It’s ideal for growth-focused teams, especially marketing leaders, founders, and business owners who want to improve their digital experience with clarity, not guesswork.

You’ll receive a prioritized report showing what’s working, what’s not, and where improvements will have the biggest impact, all backed by expert insight.

The full audit typically takes 1–2 weeks, depending on your site’s complexity. We’ll confirm exact timelines upfront when you book.

Absolutely. We’re happy to walk through how the audit works, what you’ll receive, and how it can support your goals. Just fill out the form and we’ll be in touch.