Challenge

How can the United Nations create awareness and a movement around the impossible choices people in crisis around the world deal with on a daily basis?

Idea

Confront millennials with the impossible choices some of their less fortunate peers in other parts of the world face every day and capture their candid, emotional reactions.

Results

200M+

impressions

108K+

#ShareHumanity tweets

100K+

web visits

700+

news articles