"It started with a commercial," says Kari Warberg Block, when recalling her first interaction with purpose.

Kari is an award-winning entrepreneur, inventor and the CEO of EarthKind, a purpose-driven manufacturer of a line of pest prevention products and rodent repellents. Kari joins the Magpie: Power of Purpose Podcast to explain how purpose can guide CEOs through challenging times, inspire employees, and help them bridge the gap between defining and activating their company's purpose.

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Magpie: Power of Purpose is a podcast series where we have real conversations with leaders and thinkers at the forefront of business transformation. Make sure you don’t miss out on future episodes by subscribing to Magpie: Power of Purpose today.

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Kari's new book: Gathering around the Table: A Story of Purpose-Driven Change through Business is available to buy on Amazon.

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